[it]E’ in arrivo l’edizione 2007 di Wine Evolution, evento tutto dedicato al marketing del vino organizzato da Skalli & Rein. La due giorni (29-30 gennaio) si terrà come sempre a Parigi, e prevede numerosi interventi interessanti:
- Wine Industry Profitability Forum/Another View : France’s Alternatives
- Global Wine Logistics Forum
- Wine Closures (Forum)/Another View : Communication and Network
- Asia Plenary Forum
- UK Plenary Forum (in partnership with Just-Drinks)
- USA Plenary Forum (in partnership with Wine Business Monthly)
Per vedere nome e posizione di tutti i relatori, basta visitare la sezione col programma di quest’anno. Ad ogni modo sono tutti esperti del settore con ruoli importanti, quindi una bella garanzia circa la validità dell’evento, peraltro ormai all’ottava edizione.
Il costo non è affatto student-friendly, quindi dimentichino questa notizia i laureandi con tesi sul marketing del vino che frequentano queste pagine. La partecipazione prevede infatti un costo di 1480 euro + Iva per partecipare a entrambe le giornate, ma come sempre, bisogna considerare una manifestazione del genere come un vero e proprio investimento per il futuro.[/it]
[en]Upcoming event: the 2007 edition of Wine Evolution, entirely dedicated to wine marketing and organised by Skalli & Rein. The two day event (29-30 January) will take place in Paris as usual. The programme includes many highly interesting discussions/forums:
- Wine Industry Profitability Forum/Another View : France’s Alternatives
- Global Wine Logistics Forum
- Wine Closures (Forum)/Another View : Communication and Network
- Asia Plenary Forum
- UK Plenary Forum (in partnership with Just-Drinks)
- USA Plenary Forum (in partnership with Wine Business Monthly)
The names and positions of all the speakers are available on the event’s website, in the Programme area. In any case, they are all wine professional with excellent qualifications, a nice guarantee of the quality of the event which has reached its 8th edition.
The cost of registration is not exactly student-friendly (I mention this for all the graduate students who visit these pages). The registration fee is in fact 1480 euro + Vat (for participation to both days). However, as usual, I must stress that such an event needs to be considered, necessarily, as an investment for the future, with all the relevant ROI calculations. [/en]